Hai Phong will build a culinary city brand through famous food tours

Speaking at the opening of the conference, Mr. Tran Van Ngoc – Deputy Director of the Department of Culture, Sports and Tourism of Hai Phong City – emphasized that Food tour Hai Phong has stood out on Vietnam’s tourism map in the past few years as a new and attractive highlight for the Hai Phong estuary land.

Different from the elegance and sophistication of Hanoi cuisine or the sophistication and gentleness of Hue cuisine, Hai Phong cuisine has a liberal and individualistic taste, a characteristic formed through the process of interference and acculturation of many cultures.

Dishes such as spicy bread, crab cakes, crab spring rolls, sparkling water, pate, chrysanthemum tea or coconut coffee… have become unforgettable culinary “icons” for residents and tourists.

Promoting that unique value, in recent years, the city has coordinated with units and businesses to develop the food tour type – turning cuisine into an attractive tourism product.

Hai Phong culinary map was released, introducing a series of delicious dishes and addresses of famous restaurants, helping visitors easily experience the typical flavors of the Port’s cuisine.

Food tour has quickly become a unique tourism product, thereby contributing to promoting Hai Phong’s image to domestic and foreign friends.

After merging with Hai Duong, Hai Phong’s culinary map not only retains its characteristics but also becomes richer thanks to the presence of new land specialties such as spring rolls, hairy crab, perch vermicelli…

In order to improve the quality of Hai Phong food-tour tourism products, making food tours one of the attractive local tourism products and aiming to build the brand “Hai Phong – the culinary city”, the Department of Culture, Sports and Tourism organized a conference to support and guide street food businesses and related units in the city to improve sales and service skills for tourists, and promote the application of information technology in business activities.

Thereby, not only improving and enhancing the service quality of our unit but also contributing to promoting the image of friendly and hospitable Hai Phong people.

The program had the participation of 120 delegates representing organizations and individuals selling delicious dishes, street food, other specialty gifts and travel and transportation businesses in the wards: Do Son, Nam Do Son, Hung Dao, Duong Kinh.

At the program, representatives of the City Food Safety and Hygiene Department provided instructions on ensuring food hygiene and safety for street food businesses; Representative of Hai Phong Tourism College guides the implementation of the Code of Civilized Conduct in Tourism; A representative of Vitamin Network Media Company guides you on promoting and introducing skills to attract customers on social networking platforms (Tiktok, Facebook): video editing skills, photography skills, content writing and tricks to attract and increase reach…

Representative of the local government, Mr. Le Quoc Tien, Secretary of the Party Committee, Chairman of the People’s Council of Do Son ward said “Food-tour Do Son is not just a trip to enjoy food, but a journey of culture, experience, and connection.

From a steaming bowl of crab cakes, a plate of crispy jellyfish salad, to grilled geoduck with onions or roasted salt – each dish tells a story about the people of Do Son, about the tolerant sea and warm hospitality.

In today’s digital era, we have powerful tools such as TikTok, Facebook, Zalo, artificial intelligence (AI) to take those values ​​further. I believe that every Do Son resident is a “culinary ambassador”, when each dish is told with a story, spread with technology, bringing the Do Son culinary brand far.”